Final Presentation – Advertising on Social Media

I completed my final presentation on the topic of advertising within social media. The presentation mentions many examples of what to do and what not to do. It covers many aspects of social media, such as Twitter, LinkedIn, Snapchat, Facebook, and Instagram. Look at my prezi here.

Sources:

Bedussi, Jessica, (2014). And the Winners Are…The Best Social Media Campaigns of 2014. Ignite. Retrieved from http://www.ignitesocialmedia.com/social-media-trends/best-social-media-campaigns-2014/

Cassinelli, Alan, (2014). 14 Best Social Media Campaigns of 2014. Postano. Retrieved from http://www.postano.com/blog/14-best-social-media-campaigns-of-2014

Diaz, Anne-Christine, (2012). Oreo’s 100-Day ‘Daily Twist’ Campaign Puts Cookie in Conversation. Ad Age. Retrieved from http://adage.com/article/digital/oreo-s-daily-twist-campaign-puts-cookie-conversation/237104/

Hill, Kashmir, (2012). #McDStories: When a Hashtag Becomes a Bashtag. Forbes. Retrieved from http://www.forbes.com/sites/kashmirhill/2012/01/24/mcdstories-when-a-hashtag-becomes-a-bashtag/

Martin, Ben, (2015). Learning from Big Brands: Using Emotion in Social Media Campaigns. Digital Marketing Magazine. Retrieved from http://digitalmarketingmagazine.co.uk/articles/learning-from-big-brands-using-emotion-in-social-media-campaigns/1801/

Money, Rachel, (2008). Viral marketing insights from WillItBlend.com. Wordtracker. Retrieved from http://www.wordtracker.com/academy/resources/case-studies/case-study-willitblend

Quenqua, Douglas, (2009). Friends, Until I Delete You. New York Times. Retrieved from http://www.nytimes.com/2009/01/29/fashion/29facebook.html?_r=2

Ranney, Megan, (2014). Five Top Social Media Campaigns of 2014. Mashable. Retrieved from http://mashable.com/2014/10/31/best-social-media-campaigns-2014/

Schoultz, Mike, (2014). Lessons to Learn from the Will It Blend Marketing Campaign. Digital Spark. Retrieved from http://www.digitalsparkmarketing.com/creative-marketing/marketing-strategy-creative-marketing/will-it-blend-marketing-campaign/

Vaynerchuk, Gary, (2011). Old Spice Man Marketing, Redux: What went Right—and What Did Not. Fast Company. Retrieved from http://www.fastcompany.com/1737010/old-spice-man-marketing-redux-what-went-right-and-what-did-not

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